null

Increase Revenues and Delight Your Supporters with Gift Cards

Although you might not automatically associate gift cards with nonprofits, gift card programs can open new avenues to generate income, retain the loyalty of current supporters and recruit new people (even hard-to-reach millennials) to your programs and mission. Americans love gift cards: sales are growing 5-6 percent annually and are projected to reach $160 billion by 2018. They're easy for gift-givers to purchase and easy for recipients to spend on something they want. And, gift cards can help your organization generate even more revenue than the initial purchase— more than 70 percent of gift card recipients spend more than the face value of their card! Doubleknot's TenderCard gift cards can be customized for your brand and messaging, and can be issued in any amount.

 

Doubleknot clients who offer TenderCard™ gift cards provide their supporters with the most flexible gift-giving option. Recipients can apply the gift card balance to any online purchase on your web site and any in-person purchase at Sales Station. And, TenderCard’s customization options deliver your branding and messaging directly to the public, including recipients who aren’t already supporters. Here are just a few ways that our innovative nonprofit clients are using gift cards to recruit, retain and reward constituents:

  • Participation and achievement awards for fundraisers
  • Simplifying purchases at camp stores
  • Promotional gifts and rewards
  • Volunteer and staff recognition
It’s easy to start offering gift cards through Doubleknot! For more information and to get started, email us at Doubleknot@doubleknot.com or call Lanola Puta at (408) 971-9120 x214.

Related Articles

The New and Improved Doubleknot: 3 Key Features for 2023
It’s no secret that the management of admissions-based organizations like museums, nature centers, ...
Mastercard's 4 New Recurring Payments Rules (and What They ...
  In an ongoing initiative to drive continuity and transparency amongst merchants, customers, and ...
5 Ticketing & Registration Tips for Experiential ...
Take a second to think about the first moment that your patrons’ “experience” with your business ...
Running Your Children's Museum: How Software Can Help
Picture this: It’s a sunny autumn morning, you’ve just opened your museum’s doors, and it’s only a ...
Building an Inclusive Museum Community: A Complete Guide
For as long as museums have existed, they’ve been essential to their communities. They do more than ...
6 Ticketing Software Features to Enhance Your Museum
What does a successful day at your museum look like? Perhaps it involves a number of group tours, ...
Planning Safe Programming for Your Community This Summer
Community programming will look different this summer, but that doesn’t mean it shouldn’t happen at ...
The Small Business Guide to Corporate Social Responsibility
As a small business owner, you have plenty to deal with on a daily basis, from marketing your ...
Understanding and Responding to Chargebacks
A chargeback is a payment dispute where a purchaser asks the bank that issued their credit card to ...
VIDEO: "Building Donor Trust" Webinar Now Available Online
Donor cultivation in 2021 is more challenging than ever. Fundraisers must find new ways to make ...