Doubleknot’s membership management and donor management solutions help nonprofits and cultural attractions recruit, recognize and retain members and donors at every touchpoint.
Optional integration with ClearView CRM ensures that every visitor, member and donor transaction and interaction is recorded in the CRM and available for donor management, wealth screening, opportunity and moves management, multichannel campaigns and more.
Museums, public gardens, zoos and similar nonprofits have unique requirements: robust visitor, member- and donor-facing features, and a powerful back-office CRM to manage donor relations, moves management and multichannel fundraising campaigns. To address this need, we offer a true best-of-breed solution through bidirectional integration between our two flagship products: Doubleknot and ClearView CRM.
Doubleknot+ClearView CRM eliminates compromise and trade-offs between visitor, member and donor services and a powerful back-office fundraising and donor management CRM. Every visitor, member and donor transaction and interaction—including tickets, memberships, donations and attendance—is recorded on the ClearView CRM constituent profile.
Create, manage & track multichannel fundraising strategies everywhere: online, at admissions, outside exhibits, on the phone and by email and other kinds of outreach. You can add a compelling donation request to every purchase, and easily manage buy-a-brick and “adoption” programs that generate rewards and custom certificates. And, support for text-to-give donations makes it even faster and easier for your donors to show their support.
Doubleknot makes it easy to sell memberships and renewals at every touchpoint. Show visitors how much they’d save if they were members, and automatically apply their new member benefits to every eligible item. Admissions staff can can greet members by name, and if their membership is in the renewal period or expired, staff can be prompted to offer membership renewal on the spot.
With Doubleknot, you can nurture supporters through every step of the donor journey. Reporting and analytics can help your team identify potential donors, and powerful communications tools make it possible to deliver exactly the right message at the right time to turn casual visitors into committed supporters and strengthen connections with all of your visitors, members and donors.
Doubleknot supports an unlimited number of membership types, and each type can offer different benefits including discounts on purchases, free guest passes, priority registration and members-only events. Encourage new memberships online by showing how much money a member would save, and automatically apply the correct member discount on eligible items when the visitor decides to buy a membership.
“It’s fabulous to be able to look up someone’s membership at the register and automatically give them their membership discounts.”
“Previously, we had no way to sign up new members at the aquarium and the natural science museum, and we lost opportunities because visitors didn’t go online to purchase memberships after they went home. Now it’s easy for our staff to sell and upsell memberships anywhere.”
“We liked the integration of being able to manage memberships, camp registrations, and donations in a single interface. Doubleknot had the features that we wanted at the right price.”