Email Marketing and Communications Software

Doubleknot’s onine marketing and email management software helps organizations execute successful communications strategies. In-depth demographics and participation history for donors, visitors, and other constituents help you craft and deliver messages that resonate with your audience across multiple platforms. 

Flexible and adaptable online marketing and email management software:

  • Create and deliver compelling, branded emails that reach exactly the right audience for donation appeals, event announcements, promotions, recruitment efforts, and more.
  • Inform your customers of upcoming events by email, in an online calendar, or in an RSS feed, making it easy to locate and register for events and programs.
  • Create and administer an unlimited number of mailing lists.

Online marketing and email management features include:

  • Customized Email List Management: Create and send email to any combination of individuals, groups, and organizations as well as event registrants, ticket purchasers, donors, and people who signed up to receive your emails on your web site. Duplicate email addresses are identified so your constituents don’t receive multiple emails. Mailing lists can be saved for future use.
  • Message Scheduling: Emails and event reminders can be sent immediately or scheduled for future timed delivery. And, if you schedule an email to be sent to all registrants for an event, the email will go to everyone registered at the time the email is sent, instead of everyone registered at the time you created the email.
  • Newsletters: Create organization newsletters using one of our professionally designed templates, or create your own template in Newsletter Designer.
  • Sign-up and Permissions Control: Administrators can control who can sign up for a list, and which groups and accounts have permission to sign up others or send messages to the list.
  • Social Media: Quickly add a “Share this” button for visitors to share your information on social media sites.
  • Metrics and Analytics: Analyze how many recipients read an email, the time of day that they read it, the click-through rate, and more.
  • Returned Messages Report: Review messages that could not be delivered and easily delete or modify the email address.
  • Industry compliance. Doubleknot’s email marketing and communications software complies with all best practices and standards for volume email senders. And, we work with major Internet service providers to ensure that we are listed as a trusted email provider.

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